Our use of cookies

They're not just for dunking

Your privacy is important to us. We are striving to give you full and honest information about the cookies that we use on forestholidays.co.uk and give you the tools and knowledge to manage them. Almost every transactional website, including forestholidays.co.uk, requires some use of cookies to make it work.

If you do not allow cookies on your computer, you will not be able to make a booking on our website, but you can still book by calling our Holiday Advisors on 03330 110495. We're working on making further improvements to the ways we use cookies and we'll keep this page updated with the progress we make.



1. What are cookies?

A cookie is a small piece of data that is placed on an internet user's computer memory. The information the cookie contains is set by a website's server and it can be used when the user visits the website.

Cookies were designed to remember things that an internet user has done on that website in the past, which can include putting products in their basket, logging in, or clicking on links.

Cookies are not dangerous. They are not computer programs and cannot be used to circulate viruses. 
This information about how customers use the website is used in many ways: 

  • To keep a record of the products you've put in your shopping bag for next time you visit
  • To make personalised product recommendations, based upon your previous times you've shopped on the website
  • To remember your preferences
  • To find out what the website doesn't do well and make improvements to it in future
  • Allow you to share pages with social networks like Facebook
  • Make sure advertising on other websites is relevant to you
  • Plus many other uses too


2. Types of cookies 

Session (or Transient) Cookies 
A session cookie only lasts for the duration of users using the website. A web browser normally deletes session cookies when it quits. They become inaccessible after the session has been inactive for a time and are automatically deleted from your computer when the browser is closed. Forest Holidays use session cookies to allow you to move from page to page without having to login or re-submit details each time. 

Persistent (or Permanent) Cookies 
Persistent cookies that are stored on the user's computer memory and are not deleted when the browser is closed. Forest Holidays use these cookies to record your preferences for the website in order to present something relevant to you on the next time you visit the website. They are also used to collect information about the numbers of visitors, the average time spent on a particular page and analyse shopping behaviour on the website. This information is used to find out how the well the website works and where it can be improved.

Flash Cookies (or Locally Shared Objects) 
You probably have Adobe Flash installed on your computer. Websites that contain Flash can also store small files on your computer that are used in the same way as cookies.

Flash cookies can also back up the data that is stored in other cookies. When you delete cookies, your Flash cookies are not affected. So a website may still recognise you if it backed up the deleted cookie information on a Flash cookie.


Third-party cookies 

Forest Holidays works with selected companies to provide additional content and services, for example reviews. These companies may also set cookies on our behalf. We are working with these third parties to get a full list of the cookies they use and what they are used for.

Advertising on other websites 
Cookies are used to advertise relevant products to you on other websites, based on the products and categories you looked at on forestholidays.co.uk.

The data contained in the cookie used in these adverts is anonymous and doesn't contain any of your personal details.


Sharing with social networks 
Forest Holidays display share button on most of our pages. This allows you to share details of our holidays and services with your friends via social networks like Twitter and Facebook, these companies may set a cookie on your computer memory. Find out more about these here: 



3. Which cookies does forestholidays.co.uk use? 

a) Cookies used by forestholidays.co.uk (1st Party Cookie). 
We use the following cookies to remember what products you have placed in your basket to enable us to make the booking process function:

  • Forest Holidays Session Cookie
  • .Net Session Cookie

We also use these cookies to remember information about your preferences so that we can tailor the website to your needs. 

b) Sitecore Analytics (1st party cookie) 
Sitecore is the system we use to manage the content within our website. It also records information about the way customers use our website. 

c) Google Analytics (3rd party cookie) 
A behavioural tracking service that helps us find out what can be improved on the website and how important it is.

d) Marin (3rd party cookie) 
Marin allows us to track and monitor the effectiveness of our digital marketing activity. We are currently seeking specific details about the cookies used by Marin.

e) AOL (3rd party cookie) 
We run display banners as part of our marketing strategy. In order to present the right message to our customers, and in order to

f) Visual Website Optimizer (VWO). We use VWO to test that our site brings our customers the most optimal user experience; ensuring the content you see is relevant, helpful and user friendly. For more information on VWO cookie usage please see their website.

If you opted out of all cookies set by forestholidays.co.uk and associated websites, then you will not be able to place an order on our website. You will, however, still be able to browse our website. 

If you disable Flash cookies, you will not be able to watch some of the videos on forestholidays.co.uk


You can manage the cookies that you allow on your computer through the internet browser that you use. You can also ask to be alerted every time a cookie is offered. There are instructions on how to manage your cookies using the most popular internet browsers below on the following website: 

If you wish to contact Forest Holidays please use the following address: Forest Holidays Ltd, Bath Yard, Moira, Derbyshire DE12 6BA.